38% of American Travelers Interested in Staying at a Vacation Rental This Summer

Learn more about partnering with CSA

A majority of Americans are planning a vacation this summer, but did you know that 38% are interested in staying at a vacation rental? Or how many travelers consider issues like the Zika Virus when choosing a destination? Those are just some of the questions answered in a recent survey about summer travel habits, recently released by our 24-Hour Emergency Assistance provider, Generali Global Assistance.

See if these statistics about summer travel plans match what you’re seeing in your business. You may even notice an insightful travel trend you hadn’t seen before!

  • 61% of Americans intend to go on a trip this summer, for one week (39%) or two (26%).
  • The average budget is $1,771. Less than half of Americans consider summer trips to be a category in which they want to cut costs, slightly for 25% or even significantly for 17% of them. However, their intended budget plays a major role in their choice of destination (55%). Opportunities for leisure or cultural activities also play an essential role (52%).
  • 27% of Americans consider health risks to be an essential factor in the choice of destination.

  • When they think of their ideal vacation, they want to get together as a family, with their spouse or with friends (30%), as well as rest and find peace of mind (21%).
  • The seaside (44%) and the city (43%) are the favorite destinations for their summer trips.
  • As far as their practices are concerned, the preferred way for Americans to book accommodations is by computer (77%), mainly for the convenience (37%) and also because they usually book this way (21%).
  • While 55% intend to book a hotel, 35% would choose to stay for free with friends or family, or at their vacation home.
  • They show interest in renting an entire private home (38%) and in renting a room or shared space (20%).
  • 35% of Americans would not completely switch off from work during their vacation. Half of them would spend between 30 min and 2 hours per week on it.

Read more about the survey findings

Learn more about partnering with CSA

Note: Conducted by Ipsos at the request of Generali Global Assistance on a sample of 3,000 Europeans (French, German, Italian, Spanish, Belgian and Austrian), the aim of this reference survey — carried out by telephone and published for the 16th year running — is to offer an annual estimate of the vacation plans of the citizens of the countries in question, in addition to their motivations, destinations and preferred types of trips. The 2016 survey was also carried out in the United States and Brazil with a view to comparing practices (samples of 750 individuals surveyed online in each country).

Travel insurance plans are administered by Customized Services Administrators, Inc., CA Lic. No. 0821931, located in San Diego, CA and doing business as CSA Travel Protection and Insurance Services.  Plans are available to residents of the U.S. but may not be available in all jurisdictions.  Benefits and services are described on a general basis; certain conditions and exclusions apply.

Travel insurance plans are underwritten by: Generali U.S. Branch, New York, NY; NAIC # 11231. Generali US Branch operates under the following names: Generali Assicurazioni Generali S.P.A. (U.S. Branch) in California, Assicurazioni Generali – U.S. Branch in Colorado, Generali U.S. Branch DBA The General Insurance Company of Trieste & Venice in Oregon, and The General Insurance Company of Trieste and Venice – U.S. Branch in Virginia. Generali US Branch is admitted or licensed to do business in all states and the District of Columbia.

Summer Travel Trends and the Zika Effect

Travelers are in the midst of making decisions about their summer plans, and there are many factors—including security—that play into their choices. Traveling overseas on the U.S. Dollar is cheaper than it has been in a while, but concern about the Zika virus is affecting international bookings and could boost domestic travel. How could this affect leisure travel this summer?

Domestic Travel

“With the increase of security threats happening abroad, I wouldn’t be surprised if in 2016 we begin to see more U.S. travelers booking trips to domestic hotspots like Hawaii, Alaska and San Diego,” said Cassie McNab, marketing manager at CSA Travel Protection.
summer-zika
Travelers in the U.S. are spending more this year, and more this summer— at least that was the forecast in December. A 3.4 percent rise in U.S. travel expenditures was forecast for 2016, according to the U.S. Travel Association, and signs show domestic travel may even get a boost from fear about overseas terrorism and the Zika Virus in Latin America and the Caribbean.

Andrew Saunders, president of the real estate company Saunders & Associates, recently told U.S. News and World Report that security concerns are causing an increase in the number of travelers choosing to stay close to home rather than renting overseas this year.

The Center for Disease Control reports more than 190 travel-associated Zika virus cases have been documented and the CDC warns that pregnant women should consider delaying travel to areas with Zika. The virus has been linked to Microcephaly, a serious birth defect.

A Reuters/Ipsos poll from February showed that 41 percent of Americans aware of the Zika virus say they are less likely to take a trip to affected areas.

Luckily, no cases of Zika are reported to have been acquired in the United States. However, it’s still a sound idea to keep an eye out. The types of mosquitoes that are able to transmit the virus have historically been found across the US, from East to West coasts, and some estimates show that up to 200 million Americans live in areas where the disease could potentially spread during the summer.

On a lighter note — road trips are likely to be a popular summer getaway. With gas prices at decade lows and the 100-year anniversary of the National Park Service, featuring centennial celebration events throughout the nation in August, the roads are sure to be packed.

The AARP reports that 95 percent of Baby Boomers plan to travel domestically in 2016, with Florida, Las Vegas, California, New York and Hawaii as the most mentioned destinations. Summer Vacations, Multi-Generational trips, and Weekend Getaways are cited as the most popular reasons for Boomer travel, which are also some of the peak situations for choosing to stay at a vacation rental.

Learn more about partnering with CSA

Travel insurance plans are administered by Customized Services Administrators, Inc., CA Lic. No. 821931, located in San Diego, CA and doing business as CSA Travel Protection and Insurance Services.  Plans are available to residents of the U.S. but may not be available in all jurisdictions. Benefits and services are described on a general basis; certain conditions and exclusions apply. Travel Retailers may not be licensed to sell insurance, in all states, and are not authorized to answer technical questions about the benefits, exclusions, and conditions of this insurance and cannot evaluate the adequacy of your existing insurance.  This plan provides insurance coverage for your trip that applies only during the covered trip. You may have coverage from other sources that provides you with similar benefits but may be subject to different restrictions depending upon your other coverages. You may wish to compare the terms of this policy with your existing life, health, home and automobile policies. The purchase of this plan is not required in order to purchase any other travel product or service offered to you by your travel retailers. If you have any questions about your current coverage, call your insurer, insurance agent or broker.  This notice provides general information on CSA’s products and services only. The information contained herein is not part of an insurance policy and may not be used to modify any insurance policy that might be issued. In the event the actual policy forms are inconsistent with any information provided herein, the language of the policy forms shall govern. 

Travel insurance plans are underwritten by: Generali U.S. Branch, New York, NY; NAIC # 11231. Generali US Branch operates under the following names: Generali Assicurazioni Generali S.P.A. (U.S. Branch) in California, Assicurazioni Generali – U.S. Branch in Colorado, Generali U.S. Branch DBA The General Insurance Company of Trieste & Venice in Oregon, and The General Insurance Company of Trieste and Venice – U.S. Branch in Virginia. Generali US Branch is admitted or licensed to do business in all states and the District of Columbia.

A222_16_03